Bursting at the Seams, London Hotels in Heavy Demand for Olympic Games

Jan 27th, 2012 | By | Category: London News

With just six-months to go until full-blown Olympic fever hits London, the search for accommodation in the capital has become even more frantic. Londoners may have to barricade their doors or flee to the country, as thousands of tourists flood into the city to watch the games. Hotels.com has reported that searches for London hotels, during the games have risen by 464% in Russia, 231% in Brazil, 224% in Colombia and 122% in the UK as the event approaches.


Travel websites are all advising visitors to the city, with tickets for events to book a room as soon as possible, because these statistics are on the rise and rooms will fill up very quickly. After all, London’s last chance to host the Olympics was over 50 years ago, so Londoners and tourists alike won’t want to miss the chance to attend history in the making. However, if you do need to find a room, there are hotels to cater for all budgets, but watch out for the sneaky ‘Olympic price’ deals, which may cost you more.


Although July might see London looking a little cosier than usual, the city’s high concentration of hotels should be able to accommodate the influx, especially as 12,000 additional rooms have been added to hotels across the city to capitalise on the tourist boom. If you fancy something a little more personal or self-contained, entrepreneurial Londoners are also turning their homes into boutique hotels during the event, which must be a sure sign that we are ready to embrace the chaos, even if many citizens are reportedly regarding the event “with skepticism”.


With significant improvements to London transport in place, the final touches added to the Olympic village and thousands applying for a job at the Games, it would seem that the city is as prepared as possible to host the Olympics and will get a welcome tourism boost, whether Londoners like it or not.

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